Driven by transparency
Reality check
Most supplements out there have not been quality tested, which means it's hard to know exactly what's in them. Just read this real email we received from a major global supplier.
Tested for your safety
The FDA is not required to test vitamins, so it's often unclear which ingredients are used or where they come from. We keep it transparent by performing quality control checks throughout the supply chain, and we publish a chemical analysis for each vitamin.
Rigorous product standards
Adding impure ingredients like heavy metals to vitamins is (unfortunately) far more common than you may think. You'll never find questionable additives such as synthetic fillers, artificial colors, mercury or partially-hydrogenated soybean oil in our products.
Our guarantees
Higher absorption for better results
Our supplements are backed by extensive research to ensure superior efficacy. We optimize our capsule technology, formulas and dosages to increase the bioavailability of our vitamins, meaning they're easier to absorb, bringing you closer to your goals.
Only what you need
Supplements are meant to complement a healthy diet, not substitute one. We don’t believe in overdosing our supplements − all our dosages are backed by nutrition science to maximize efficacy and minimize side effects.
